Tuesday, July 24, 2012

Holy Olympic Business Heat is ON!

The opening ceremony of the London Olympic Games 2012 is on Friday, but the holy Olympic business has been going hot already for months. And now the heat is getting higher. So high, it has made the news all around the world.

The commercial side = Olympic business has become so important, that accomodating the "sponsors'" business objectives, the customers = all of us and particularly the ones who go on-site to London will need to compromize in many ways. While one would expect to have different services and products available for purchase, the "sponsors" have got a strong foothold around the games. These are the few examples that - without further deep-dive - I've heard & seen;
  • In the Olympics area you can pay only cash or Visa card, no American Express, Diners Club, MasterCard or so. Only Visa or cash. 
  • Only Coca Cola company products available.
  • McDonalds health ;o) food sold to millions of kids, teenagers and adults around the world with sports image assosiated with it - just like Coca Cola
  • Nothing related to the Olympic games or words like "Winning", "Gold", "Silver", "Bronze", "Medal" or so can be used by non-official companies in London. For example a pub called "THE OLYMPIC" had to use some paint and is called "THE _LYMPIC" during the games.
  • To enter the Olympic Park, you must pass through a mall / shopping centre
Yes, I fully understand and support the commercial rules - heck, I have made a living out of them for 20+ years - while I'd like to question the term "sponsor" used about the companies that invest some millions of Euros/Dollars to the Olympic games.

Let me say it again: They INVEST the money, they do not sponsor or donate to support a good cause. The main difference between an investment and sponsoring then???
...Well, an investment is expected to pay you back the money with extras, while sponsoring is a cost that is not expected to pay back the money.

NOTE: If I have violated the Olympic rules, I apologize. This blog is not an investment, it is a cost of time & other secondary things - sponsoring for you guys and me, to keep us entertained. With the true Olympic spirit.

Continuing that thought: Could it be that the USA basketball team has got the athletes closest to the Olympic idealism: They all have no need for any extra money, sponsors, media publicity or so. They are there to win.

With few exceptions like Usain Bolt, Ryan Giggs, Roger Federer, the rest of the participants are there doing their very best to win - and via that also try to get as much media attention to get sponsors interested and cash in to support their sports or future life after sports.

Or am I wrong...?

The Olympic heat is ON!

PS The image borrowed from a blog around the money, sports, media etc

Monday, July 23, 2012

Suomen Turku - Turku of Finland

I was in Turku - Turku of Finland, Suomen Turku!

A looooooong time ago Turku was the capital of Finland. As most of us know, the capital has been in Helsinki since 1812.

This one particular trip - I've made multiple of them - included work and a planned lunch, that was a bit delayed. Since I had spent most of the day in an office, I wanted to have a quick bite outdoors in the sun in as pleasant surroundings as possible. If the food would be good, even better.

I succeeded;
  • Car park by the route, free one
  • Between the car and terrace in 30 meters, a lady was sunbathing in a bikini
  • Terrace was on the dock, main restaurant onboard an old sailing boat
  • Food was fried anjovis, muikku, a bit like boquerones in Spain
  • Price was surpricingly cheap for Finland, if I recall right it was 6 Euros for quite a big box
  • I got a seat in a sun bead

Not bad at all...!

If you are around, it's on the other side of the river - tois puol jokke - next to the föri.

One can not finish off without mocking Turku: here is a Turku version of V12 engine.

Sunday, July 15, 2012

Sorry...

...for being silent for a while. Have been too busy, lazy and focusing on other stuff. Like job and family. I promise to be a bit better with writing. It seems I will not need to be busy enjoying the sun as this year the summer in Finland was at the later part of the Midsummer week.

Well, next year again...!